ISOMETRIK.ai
ISOMETRIK.ai
TrulyFree Case Study Background

HOW ISOMETRIK AI SCALED A HIGH-GROWTH MARKETPLACE WITH CUSTOM AI

A custom AI-powered intelligence layer that turned TrulyFree’s fast-growing eco-consumer marketplace into a scalable, automated, and data-driven operation.

20% increase
Customers satisfaction
$300K+/Mo
Revenue Optimized with AI Insights
Multi-Agent AI
Support, Intelligence, Forecasting
View website
About the Client

TrulyFree

TrulyFree is a fast-growing U.S. eco-consumer brand and marketplace serving 100,000+ customers. As their product line, subscriptions, and marketplace expanded, operational complexity scaled even faster creating fragmented data, overloaded support, and limited real-time visibility for leadership.

Trusted by sustainability-focused households across the U.S., TrulyFree partners with Isometrik AI to power intelligence, automation, and operational efficiency at scale

TrulyFree Case Study
The Challenge

When Marketplace Growth Outpaces Operations

Despite strong demand and a functioning marketplace, TrulyFree faced challenges unrelated to platform development.

Rising Operational Load

Rising Operational Load

Customer support, order updates, and subscription queries were repetitive and time-consuming, driving up cost-to-serve.

Fragmented Customer Intelligence

Fragmented Customer Intelligence

Customer data lived across orders, subscriptions, support tickets, reviews, and email preventing churn prediction, personalization, and lifecycle insights.

Manual Marketplace Workflows

Manual Marketplace Workflows

Reviews, tags, feedback, and prioritization were handled manually slowing onboarding, issue resolution, and customer experience.

Growth was accelerating — but intelligence wasn’t keeping up.

The Solutions

Isometrik AI Deployed a Unified Multi-Agent Intelligence Layer

Each solution directly mapped to a core business bottleneck

AI Support Agent

Problem Mapped : Operational overload & rising support costs

Delivered :

  • Automated customer queries
  • Order & subscription updates
  • Product and delivery assistance
  • Common issue resolution

Outcome: 60–70% lower support load, without increasing headcount

Customer Intelligence Agent

Problem Mapped : Fragmented data & zero customer visibility

Delivered :

  • Unified customer behavior across orders, churn, and sentiment
  • Lifecycle and subscription tracking
  • Predictive insights for retention and upsell

Outcome: Higher retention and repeat purchases driven by real customer insight

Marketplace Operations Agent

Problem Mapped: Marketplace growth outpacing internal capacity

Delivered:

  • Automated product tagging and classification
  • Review and ticket analysis
  • Early issue detection
  • Conversation summarization

Outcome: Marketplace scale without operational chaos or manual overhead

Predictive Operations Agent

Problem Mapped: Reactive planning and supply instability

Delivered:

  • Demand forecasting
  • Stock and subscription risk prediction
  • Revenue and logistics insights

Outcome: Fewer stockouts and predictable growth through AI forecasting

Intelligence Dashboard

Problem Mapped: Decision-making without real-time clarity

Delivered:

  • Customer health signals
  • Operational and churn alerts
  • Revenue and marketplace performance insights

Outcome: Executives make faster, data-backed decisions from a single view

Ready to Transform Your Platform?

Get a custom AI solution that you own — built for your business.

Built for Scale, Speed, and Intelligence

A cloud-native stack built to scale, perform, and adapt in real time.

Node.js
GoLang (API Gateway)
MongoDB
Redis
Cassandra
Kafka
Next.js
React.js
Flutter
Kubernetes
GCP
Cloudflare
Algolia
Isometrik.ai

Results & Impact

Measurable results that transformed marketplace operations through AI automation.

60-70%

Support Load Reduction

AI resolved repetitive support tasks, cutting ticket volume dramatically.

↑ Retention

Higher LTV & Stability

Churn prediction + personalized journeys strengthened subscription retention.

4× Faster Ops

Accelerated Marketplace Processes

Automated tagging, reviews, and classifications across the catalog.

We didn’t need more tools—we needed intelligence. Isometrik AI helped us automate operations, unify customer data, and scale the marketplace without increasing team size.

Founder, TrulyFree

Why This Succeeded

AI-first growth icon

Precise problem–solution alignment enabled meaningful AI impact

Purpose-built icon

Purpose-built multi-agent architecture delivered superior orchestration

Automation across acquisition icon

E-commerce-specific intelligence strengthened decision accuracy

Behavioral data icon

Behavioral predictive models improved retention and revenue signals

Rapid execution icon

12–16 week rapid deployment accelerated time-to-value

The Conclusion

TrulyFree shows what happens when a marketplace is powered by custom AI at its core.

Operations become scalable, intelligent, and predictable.

This wasn’t AI added on later. Intelligence was embedded across support, customer data, operations, and forecasting unlocking scale without headcount growth.

AI-Driven Support

Automated agents resolve repetitive queries and reduce support load without added headcount.

Unified Intelligence

DCustomer data is consolidated into one layer for clear insights and better decisions.

Clean Scalability

Automation replaces manual workflows, enabling predictable growth without complexity.

Frequently Asked Questions

Common questions people search about AI-powered marketplaces

Ready to Transform Your Platform?

Get a custom AI solution that you own — built for your business.